It's official! indiGO Auto Group will open the first-ever Porsche Center in Arkansas and Justin Luettjohann will be the head.

indiGO Auto Group is a premier luxury automotive retailer and has been chosen to open Porsche Little Rock, following the marque's new design philosophy: Destination Porsche. With over 20 retail stores and counting, indiGO Auto Group stands for a level of expertise beyond traditional dealerships, combining intimate factory knowledge with an authentic automotive passion that is displayed by every team member.

Known for its natural beauty and cultural institutions, including museums, theaters, and art galleries, the City of Little Rock will welcome a new medium of art in the form of automotive beauty. Bringing the unparalleled luxury and performance of the Porsche brand to the heart of Arkansas, Porsche Little Rock will underline indiGO Auto Group's commitment to delivering an exceptional automotive experience.

So, get ready for a fusion of automotive excellence and Southern hospitality as Porsche enthusiasts in Arkansas embark on a thrilling journey to welcome Porsche Little Rock.

Amidst all the excitement, Justin Luettjohann takes center stage as the appointed General Manager, steering Porsche Little Rock toward a path of success.

Justin Luettjohann is currently the general sales manager at BMW Palm Springsand is deeply honored to make his transition to General Manager at Porsche Little Rock. With an automotive career that spans over a decade, Justin has gained experience in diverse areas that have equipped him for an exciting new chapter in his career. As the first Porsche Center in the state of Arkansas, Justin plans to enhance the local Porsche community and create an exciting and unique space for enthusiasts.

"indiGO Auto Group plans to provide a curated Porsche experience for Porsche enthusiasts across the state, including cars and coffee events, Porsche art events, road rallies and drive events. iPEC (indiGO Performance and Experience Center) will also be a great opportunity for those enthusiasts looking to enjoy a track experience," says Luettjohann.

Above all, Luettjohann emphasizes his excitement to showcase indiGO Auto Group's unity, transparency, and phenomenal culture through a deep passion for Porsche. "I am thrilled to acquaint the community with indiGO Auto Group and our unique approach to delivering an outstanding customer experience throughout customer ownership and beyond."

Learn more about iPEC: indiGO Performance and Experience Center

Justin Luettjohann is dedicated to constructing a transparent and phenomenal work culture to successfully guide its team members towards a successful path.

indiGO Auto Group was founded on the firm belief that in order to provide the best customer experience, it is essential to establish a positive, supportive, and cohesive workspace for our dedicated team. Luettjohann strongly believes that through collaborative efforts, positive outcomes materialize, leading to collective success. With such a grounded team, customers are guaranteed the ultimate Porsche experience.

Luettjohann's ultimate goal is to showcase Porsche greatness in the most epic way. "80% of all Porsches built are still on the road today. Porsche passion doesn’t wear out. Porsche vehicles offer exhilarating performance that sets them apart from the racetrack to the road," says Luettjohann.

Thus, he highlights his goal to make Porsche Little Rock a Premier Dealer, "We will strive to become a Porsche Premier Dealer. Porsche enthusiasts are driven, successful people who demand the very best. Our team members will provide them with the very best. Earning Porsche Premier Dealer status requires a total team effort within a dealership which we plan to provide from day one."

You may also like: Porsche’s Design Language

As a Porsche Center following the marque's new innovative concept, residents in Little Rock can expect the ultimate automotive experience.

The new design concept is defined by its focus on brand experience and inspiration, incorporating flexibility and utilizing digital media for personalized communication. Above all, the new generation of Porsche Centers is intended to become a central gathering place for the Porsche community, for current and future customers. 

"We plan on standing by Ferdinand Porsche’s quote “Porsche… there is no substitute,” Luettjohann adds. "The timing couldn’t be better to bring Porsche to the great state of Arkansas. I am excited to be part of the continued economic growth in the city of Little Rock."

Stay tuned as indiGO Auto Group takes on this exciting new journey toward Porsche Little Rock's birth. You can always shop our latest Porsche inventory from the comfort of your home through indiGO Direct.