Automotive News released an article today forecasting that the Macan will be Porsche’s new top-seller. A leader from Porsche’s dealer advisory board said targeted sales of around 17,000 vehicles in 2016 is that will make this crossover become the top-selling nameplate this year.
“Two new models on sale this year will help the Macan overtake its big brother crossover, the Porsche Cayenne, said Todd Blue, CEO of indiGO Auto Group, which has three Porsche stores, in St. Louis, Houston and Rancho Mirage, California. Customer enthusiasm for the compact-cross-over segment is another factor.”
Mr. Blue added, “Porsche executives have long expected the Macan to become the brand’s top-seller, and, with supplies freeing up, it looks like 2016 will be the year the Macan passes the Cayenne. But Cayenne sales are likely to increase this year, too.”
Automotive News reported the Macan was the brand’s second largest seller in 2015 behind on the Cayenne. Porsche sold 3,533 Macans in 2015.
Mr. Blue predicts, “The growth is going to come in 2016 from crossover SUVs.”
Once production of the new Macan variants has normalized, Mr. Blue expects 20 percent of the nameplate’s sales to come from the four-cylinder model and another 15 to 20 percent from the new GTS.
