Luxury Brand Bugatti Takes Home Another Coveted Award


The ever-successful luxury brand Bugatti accepted another award for their immaculate showroom design. Earlier this month, Bugatti opened a re-designed dealership in Zurich. The Bugatti location in Switzerland is the first in the country for the brand, and it’s the eighth in Europe with a brand-new showroom design. “Switzerland is traditionally a very strong market for Bugatti,” said Guy Caquelin, Regional Director for Europe and Russia with Bugatti Automobiles S.A.S, during the inauguration ceremony. “In Switzerland, many luxury brands are at home and a high value is placed on exclusive luxury products and perfect craftsmanship. This is why we are very pleased to open our showroom in Zurich, the first location in Switzerland with the new Bugatti brand design, and to forge ahead with the Chiron.” Switzerland is one of Bugatti’s most important markets in Europe. Ten percent of the 450 Veyron super sports cars sold throughout the world were purchased by customers in this country alone. The showroom exhibits Bugatti’s brand identity in one of the largest dealerships in the world. The brand received the design award from the German Design Council in the Automotive Brand Contest. Here at indiGO Auto Group, we are thrilled to represent such a luxurious, expanding brand. BRAVO, Bugatti!


To test drive or custom design a Bugatti, we encourage you to visit indiGO Auto Group’s Bugatti Houston.

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