BMW Launches CarData

BMW Technology

BMW recently announced that they’ve developed BMW CarData, which enables the various systems in your vehicle to communicate with you and your mechanic, offering a more customized experience at the service shop. Using data from your vehicle, your car can be serviced with precision. Plus, when the system communicates with the mechanic, problems can be anticipated before a breakdown.

Peter Schwarzenbauer, Member of the Board of Management of BMW AG, MINI, Rolls-Royce, BMW Motorrad, Customer Engagement and Digital Business Innovation BMW Group, said, “MW CarData will take the connectivity of our vehicles to a new dimension. Our BMW ConnectedDrive customers will be able to take advantage of new, innovative and customized third-party services in a quick and easy manner. Protecting vehicle data is part of our understanding of premium in the highly-connected vehicle. This is what customers expect from us. In this way, we are allowing customers to decide what happens with their data. This is precisely the philosophy behind BMW CarData.”

Eventually, this data can be used for more precise insurance premium calculations and even more expert mechanical repairs.

Learn more about BMW’s CarData system at BMW of Palm Springs.

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